Binance also confirmed the purchase first-hand with an announcement on Twitter. Although the price of 400 million dollars was specified in the first claim made by The Block, it was stated that the agreement was closed to 300 million dollars by a source close to the subject. The talks are known to have been going on since November 2019. Binance will also change its entire business model after purchasing CoinMarketCap. CMC, which normally pursues an advertising-oriented business model, will now switch to a model where exchanges pay listing fees. It was reported that the payment of the agreement was made with Binance Coin (BNB). The idea of purchasing CoinMarketCap is among the information conveyed that one of the founders was taken to Changpeng Zhao.
